Tokenomics

We design token models for projects that need to connect business logic, user behavior, and technical systems into one coherent framework

Why most token models fail after launch
Because a polished diagram in a white paper doesn't mean the token will create value, sustain demand, or support the project's economics

The token is disconnected from the product

It creates no real value inside the ecosystem

Demand has no mechanism behind it

People buy the product, then sell the token

Fast distribution kills the token

Investors won't wait forever

Giving out the token isn't enough

It's not clear why anyone should buy it

We don't design a token. We design the project's economic architecture
We work on tokenomics at the level of product logic, user journeys, treasury, financial flows, and technical systems, so the model is built into the real economics of the project.

We go deep into the product

We look beyond the token itself to understand the project's business logic, user roles, and usage scenarios

We design flows across the ecosystem

We map how the token moves across products, users, pools, and treasury

We account for financial and technical systems

We connect tokenomics to on-chain and off-chain logic, liquidity, and the internal rules the system runs on

We build for change

We design models that can evolve with new mechanics, product changes, and ecosystem growth

What goes into your tokenomics
This is not just a document. It is a working economic model built to support token sales, fundraising, strategic partnerships, and the long-term growth of the project

Optimal supply

We define the total token supply and choose the right issuance model, whether fixed or uncapped

Issuance mechanics

We determine how the token enters the system, whether through mining, purchase flows, or algorithmic distribution

Allocation structure

We map out how tokens are distributed across sales, rewards, incentives, and other parts of the ecosystem

Pools, lockups, and vesting

We break tokens into pools, set lockup periods, and design vesting schedules for different participant groups

Closed-loop ecosystem

We design how tokens are used, accumulated in internal funds, redistributed, and brought back into circulation

Treasury, reserves, and hedging

We build in mechanisms to protect the model from manipulation, large sell-offs, and scenarios that can quickly crush the price

Financial and utility mechanics

We develop credit pools, derivatives, deflationary mechanics, as well as NFTs, services, and subscriptions that shift value toward the ecosystem

White paper visuals

We prepare diagrams, charts, and tables that help translate the tokenomics into clear project documentation

How we work
01

We dive into the project

We review the materials, goals, and context to understand the project's challenges and product logic

02

We benchmark the market

We analyze competing token models, compare approaches, and identify the strongest solutions

03

We work closely with the team

We run working sessions to capture product nuance and build a stronger model together

04

We define how the token is used

We shape the utility mechanics, holder rights, and vesting structure inside the ecosystem

05

We design the ecosystem around it

We connect the token to the product, interfaces, and technical logic of the project

06

We map token flows

We build token flow scenarios across every part of the ecosystem

07

We plan the sale structure

We define the number of rounds, sale format, timing, and target ticket size

08

We adapt the model as new mechanics appear

We test new functions and adjust the model as the project evolves

09

We finalize and defend the model

We package the final tokenomics, prepare the presentation, and walk your team through the reasoning behind it

How we work
01

We dive into the project

We review the materials, goals, and context to understand the project's challenges and product logic

02

We benchmark the market

We analyze competing token models, compare approaches, and identify the strongest solutions

03

We work closely with the team

We run working sessions to capture product nuance and build a stronger model together

04

We define how the token is used

We shape the utility mechanics, holder rights, and vesting structure inside the ecosystem

05

We design the ecosystem around it

We connect the token to the product, interfaces, and technical logic of the project

06

We map token flows

We build token flow scenarios across every part of the ecosystem

07

We plan the sale structure

We define the number of rounds, sale format, timing, and target ticket size

08

We adapt the model as new mechanics appear

We test new functions and adjust the model as the project evolves

09

We finalize and defend the model

We package the final tokenomics, prepare the presentation, and walk your team through the reasoning behind it

Pressure-test your tokenomics

In our mini app, you can quickly build a basic model, set up vesting, review unlock schedules, and spot the first risks in your tokenomics.

Token Lab — base model
01

Base model

Enter token supply, price, circulating supply, and allocations to get a quick read on the overall structure of your tokenomics

Vesting and unlocks
02

Vesting and unlocks

Set unlock schedules for each pool, review the unlock chart, spot possible spikes, and assess the model's overall condition

Final score
03

Final score

Get a model snapshot with a short summary of tokenomics quality and key risk areas

Daily practice
04

Daily practice

Come back to the app every day, answer short questions, and build a stronger understanding of tokenomics step by step

Sometimes a token doesn't need a bear market to die Bad tokenomics will do the job just fine

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